Optimization Playbook

How much money are you leaving on the table every month because of unoptimized landing pages?

If you look at your site every day, you’ll miss plenty of (sometimes very obvious) issues that are holding your visitors back from converting.

That’s why using the experience and learnings of other marketers can be so impactful in increasing your landing page’s conversion rate.

The Complete SaaS Landing Page Optimization Playbook was created by a seasoned growth marketer who audited 200+ SaaS landing pages and helped their teams understand why their sites are not converting.

You can now access all these learnings compiled into a handy playbook.

If you apply these guidelines, your landing page will be in the top 10% of the highest-converting pages on the Internet. Guaranteed.

So what’s inside?

The playbook contains 96 actionable recommendations for optimizing your landing page.

It goes section-by-section through the whole page structure and gives you guidelines for what to do and what to avoid, with screenshot examples of good and bad execution.

These include best practices for your landing page’s:

• Messaging
• UX
• Design
• Information and visual hierarchy
• Behavioral psychology

And it’s divided into 4 sections:

• Hero section
• Body
• Signup flow
• (Bonus) Pricing page

The playbook comes as a Notion document that you can duplicate and edit on your account. No paid accounts are needed.

Get lifetime access to the Optimization Playbook today!